Brand
Brand
In Electrical Market brand is essential for sale. Maa Bhawani Traders & Shahi Electric are two names for all the prominent Brands supplier. Here are few brands we’ve partnered with – Maa Bhawani Traders deals in RR & Crompton contemporaneously Shahi Electric deals in Legrand & KEI
RR- RR Electrical, a brand under the RR Global conglomerate, offers a wide range of electrical products including wires and cables, fans, lighting, and appliances. RR Global is a leading player in the Indian electrical and copper industry, with a presence in over 90 countries.
Here’s a more detailed look at the RR Electrical brand:
Products:
- Wires and Cables (RR Kabel): RR Kabel is a major player in the wires and cables market, offering a wide variety of products for residential, commercial, industrial, and infrastructure applications.
- Fans: RR offers a range of domestic and industrial fans under the RR Fans brand.
- Lighting: RR provides various lighting solutions, including LED lighting.
- Appliances: RR’s appliance range includes air coolers, water heaters, room heaters, and irons.
- Switchgear: RR offers a comprehensive range of switchgear products, including MCBs, RCCBs, and distribution boards.
- Other Products: RR also manufactures and distributes other electrical products like busducts, busbars, and even electro-mechanical parking systems.
Crompton: Crompton Greaves Consumer Electricals Limited (CGCEL), often referred to as Crompton, is an Indian consumer electronics company specializing in lighting and electrical consumer durables. The company has a long history, dating back to 1937, and is known for its diverse product range, including fans, lighting, pumps, and various household appliances.
Key Details about Crompton:
- History and Ownership:
Crompton’s origins can be traced back to 1937 when Crompton Parkinson Works Private Limited was established. It was later acquired by the Thapar Group in 1947. In 2016, the consumer durables business was separated from the broader Crompton Greaves, becoming Crompton Greaves Consumer Electricals Limited.
- Products:
Crompton offers a wide array of products, including fans (ceiling fans, tower fans, etc.), lighting (LED lights, street lights, etc.), pumps (domestic, industrial, agricultural), and various household appliances (water heaters, air coolers, kitchen appliances).
- Focus on Innovation and Sustainability:
Crompton emphasizes innovation, including energy-efficient solutions, smart connectivity, and customer-centric designs. They also prioritize sustainability, reducing energy and water consumption and investing in renewable energy.
- Global Presence:
While primarily a brand in India, Crompton also markets its products in select export markets.
Crompton: Crompton Greaves Consumer Electricals Limited (CGCEL), often referred to as Crompton, is an Indian consumer electronics company specializing in lighting and electrical consumer durables. The company has a long history, dating back to 1937, and is known for its diverse product range, including fans, lighting, pumps, and various household appliances.
Key Details about Crompton:
- History and Ownership:
Crompton’s origins can be traced back to 1937 when Crompton Parkinson Works Private Limited was established. It was later acquired by the Thapar Group in 1947. In 2016, the consumer durables business was separated from the broader Crompton Greaves, becoming Crompton Greaves Consumer Electricals Limited.
- Products:
Crompton offers a wide array of products, including fans (ceiling fans, tower fans, etc.), lighting (LED lights, street lights, etc.), pumps (domestic, industrial, agricultural), and various household appliances (water heaters, air coolers, kitchen appliances).
- Focus on Innovation and Sustainability:
Crompton emphasizes innovation, including energy-efficient solutions, smart connectivity, and customer-centric designs. They also prioritize sustainability, reducing energy and water consumption and investing in renewable energy.
- Global Presence:
While primarily a brand in India, Crompton also markets its products in select export markets.
KEI: KEI Industries Limited is an Indian company specializing in manufacturing and supplying wires and cables. Founded in 1968, the company has grown from a partnership firm producing house wiring rubber cables to a global supplier serving over 55 countries. KEI’s headquarters are in New Delhi, and they operate with a network of 38 branch offices and 23 warehouses.
Here’s a more detailed look at KEI Industries Limited:
Core Business:
- Wires and Cables:
KEI is a leading supplier of various types of wires and cables, including:
- Extra-High Voltage (EHV) power cables
- Medium Voltage (MV) power cables
- Low Voltage (LV) power cables
- Winding wires
- ESP cables
- Thermocouple extension/compensating cables
- Rubber cables
- House wires and flexible wires
- Engineering, Procurement and Construction (EPC) Services:
- KEI also offers EPC services, providing solutions for infrastructure projects.
Legrand: Legrand is a global specialist in electrical and digital building infrastructures, designing, manufacturing, and distributing products and systems for electrical installations and information networks. In India, Legrand operates through 5 group companies, 54 offices, 1,000 stockists, 14,000+ retailers, and has 14 manufacturing units.
Key Details:
- Global Presence:
Legrand has manufacturing facilities in 90 countries and sells products in over 180 countries.
- India Specifics:
Legrand India has a significant presence with 50+ offices, 1000+ stockists, and 14,000+ retailers.
- Product Range:
Legrand offers a wide range of products, including wiring devices, home automation, door entry, lighting management systems, cable management, and structured cabling.
- Acquisitions:
Legrand.co.in acquired established companies like Numeric and Valrack, strengthening its product offerings.
